{"id":20784,"date":"2023-01-17T12:01:23","date_gmt":"2023-01-17T11:01:23","guid":{"rendered":"https:\/\/flustix.com\/blog\/sustainability-seals-are-the-most-important-source-of-information-when-shopping\/"},"modified":"2023-01-17T15:26:53","modified_gmt":"2023-01-17T14:26:53","slug":"sustainability-seals-are-the-most-important-source-of-information-when-shopping","status":"publish","type":"post","link":"https:\/\/flustix.com\/en\/blog\/sustainability-seals-are-the-most-important-source-of-information-when-shopping\/","title":{"rendered":"Sustainability seals are the most important source of information when shopping"},"content":{"rendered":"

[vc_row padding_top_multiplier=””][vc_column][vc_column_text]The trend reversal in shopping has obviously arrived at shopping baskets. According to a recent survey, the majority of consumers now pay attention to sustainability when selecting products. The most important decision-making aids are credible certificates and seals.<\/span><\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row padding_top_multiplier=””][vc_column][vc_column_text]Six out of ten consumers always or at least frequently pay attention to the ecological, economic or social sustainability of products, retailers and manufacturers when making their purchasing decisions. This is the result of a representative survey of 1000 German citizens conducted by PwC (PricewaterhouseCoopers GmbH). Customers are particularly concerned about animal welfare, packaging, recycling, supply chains and compliance with human rights during production.
\nBut how do you even know at the store whether the packaging is recyclable or whether fair wages were paid during production? In the consumer survey, the most frequently cited source of information on sustainability aspects was the packaging with seals:<\/span><\/p>\n