{"id":24112,"date":"2024-12-09T12:00:47","date_gmt":"2024-12-09T11:00:47","guid":{"rendered":"https:\/\/flustix.com\/blog\/flustix-update-2024-successful-refinement-of-claims\/"},"modified":"2024-12-10T12:13:13","modified_gmt":"2024-12-10T11:13:13","slug":"flustix-update-2024-successful-refinement-of-claims","status":"publish","type":"post","link":"https:\/\/flustix.com\/en\/blog\/flustix-update-2024-successful-refinement-of-claims\/","title":{"rendered":"flustix Update 2024: Successful Refinement of Claims"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row padding_top_multiplier=&#8221;&#8221;][vc_column][vc_column_text]<\/p>\n<h5><strong>As part of the revision of the flustix certification programmes, the claims have been refined, and essential additional information has been directly integrated into the seals. The new claim, \u201cflustix LESS PLASTICS \u2013 MIN. xx% PLASTIC-FREE\u201d, not only provides licensees with the highest level of security but also ensures future-oriented compliance with recently implemented and upcoming guidelines, regulations, or directives. Absolute transparency for end consumers! With this refinement, flustix has adhered to the already adopted Empowering Consumers for the Green Transition Directive (ECGT) and pre-empted the forthcoming Green Claims Directive (GCD).<\/strong><\/h5>\n<p>&#8220;Achieving 100% plastic-free marketable mass products has not been feasible and remains unlikely to become viable for serial production in the foreseeable future,&#8221; states flustix founder Malte Biss.<br \/>\nThe stringent requirements for obtaining the seals remain unchanged: the limits have stayed as strict as before. In addition, the scope of testing has been expanded. flustix has partnered with additional testing facilities that, thanks to the latest testing methods, such as the TED-GC\/MS method, can detect and quantify polymers in a wide range of materials with even greater precision. This elevates the quality of certification and proof of compliance to the currently highest international standard.<br \/>\nThis refinement supports all licensees in working with secure claims over the long term. At the same time, flustix continues to pursue a quantitative approach to promote sustainable handling of the valuable resource of plastic, support the circular economy, and ensure clarity and comparability.<\/p>\n<h3><\/h3>\n<p>&nbsp;<\/p>\n<h3><strong>The flustix Seals <\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/flustix.com\/en\/flustix-content-free-of-microplastics\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-23907 size-medium\" src=\"https:\/\/flustix.com\/wp-content\/uploads\/2024\/11\/flustix_plasticfree_product_content_microplastic-free_260-196x300.png\" alt=\"\" width=\"196\" height=\"300\" srcset=\"https:\/\/flustix.com\/wp-content\/uploads\/2024\/11\/flustix_plasticfree_product_content_microplastic-free_260-196x300.png 196w, https:\/\/flustix.com\/wp-content\/uploads\/2024\/11\/flustix_plasticfree_product_content_microplastic-free_260.png 260w\" sizes=\"auto, (max-width: 196px) 100vw, 196px\" \/><\/a><a href=\"https:\/\/flustix.com\/en\/flustix-content-free-of-microplastics\/\"><strong>flustix PRODUCT CONTENT MICROPLASTIC-FREE<\/strong><\/a> has complied with the requirements of the revised <strong>REACH<\/strong> Regulation since early 2024, following the update in September 2023.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/flustix.com\/en\/flustix-less-plastics\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-23618 size-medium\" src=\"https:\/\/flustix.com\/wp-content\/uploads\/2025\/11\/20251105_flustix_lessplastics_packaging_min._95_plastic-free_EN-196x300.png\" alt=\"\" width=\"195\" height=\"300\" \/><\/a><a href=\"https:\/\/flustix.com\/en\/flustix-less-plastics\/\"><strong>flustix LESS PLASTICS | PACKAGING &#8211; MIN. 95% PLASTIC-FREE<\/strong><\/a> meets the requirements of the <strong>PPWR<\/strong>, soon to be published in the Official Journal of the European Union. For example, packaging with at least 95% plastic-free main material can be safely and transparently labelled with this seal. This enables producers to meet <strong>extended producer responsibility (EPR)<\/strong> obligations and provide consumers with valuable recycling and disposal guidance to promote the circular economy.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/flustix.com\/en\/flustix-less-plastics\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-23612 size-medium\" src=\"https:\/\/flustix.com\/wp-content\/uploads\/2024\/09\/flustix_lessplastics_product_website-196x300.png\" alt=\"\" width=\"196\" height=\"300\" \/><\/a><a href=\"https:\/\/flustix.com\/en\/flustix-less-plastics\/\"><strong>flustix LESS PLASTICS | PRODUCT &#8211; MIN. 99.25% PLASTIC-FREE<\/strong><\/a> complies with key provisions of the<strong> SUPD<\/strong> in many European countries due to the revision and secures claims under the Empowering Consumers for the <strong>Green Transition Directive<\/strong> and the forthcoming <strong>Green Claims Directive<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/flustix.com\/en\/what-is-flustix-recycled\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-22396 size-medium\" src=\"https:\/\/flustix.com\/wp-content\/uploads\/2023\/10\/flustix_recycled_300_web-206x300.png\" alt=\"\" width=\"206\" height=\"300\" srcset=\"https:\/\/flustix.com\/wp-content\/uploads\/2023\/10\/flustix_recycled_300_web-206x300.png 206w, https:\/\/flustix.com\/wp-content\/uploads\/2023\/10\/flustix_recycled_300_web.png 300w\" sizes=\"auto, (max-width: 206px) 100vw, 206px\" \/><\/a><a href=\"https:\/\/flustix.com\/en\/what-is-flustix-recycled\/\"><strong>flustix RECYCLED &#8211; DIN gepr\u00fcft<\/strong><\/a>, our circularity seal, remains unchanged. It continues to certify the use of recyclates in products, semi-finished goods, and packaging across different materials. This certification is internationally recognised as proof under the <strong>PPWR<\/strong> or in countries with national plastic taxes for producers.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/flustix.com\/en\/what-is-flustix-recyclable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-9456\" src=\"https:\/\/flustix.com\/wp-content\/uploads\/2021\/02\/flustix_recyclable_magenta.png\" alt=\"Flustix Recyclable Siegel\" width=\"206\" height=\"265\" \/><\/a><a href=\"https:\/\/flustix.com\/en\/what-is-flustix-recyclable\/\"><strong>flustix RECYCLABLE<\/strong><\/a> has been updated to include the requirements of the <strong>PPWR<\/strong>. Thanks to the groundwork of the German Minimum Standards, these adjustments are minimal, and the seal is fully available for certifying the recyclability of packaging. In practice,<strong> flustix RECYCLABLE<\/strong> has also gained international recognition as proof in countries with plastic taxes for producers.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>The development of the programmes and claims was a complex process successfully tackled in collaboration with our certification partners and laboratories. Equally valuable were the invitations from the environmental ministries in Canada and Hong Kong, which requested flustix&#8217;s contribution to developing future regulations and directives for their markets, modelled on the European <strong>PPWR<\/strong> and <strong>SUPD<\/strong>. These collaborations have further enhanced flustix&#8217;s ability to understand and incorporate international perspectives and considerations.<br \/>\nThrough these efforts, flustix strengthens the market position of its licensees and ensures reliable proof of compliance, providing the necessary security for claiming\u2014today and in the future.<\/p>\n<h3>Do you have questions or want to align your sustainability communication for future success? Achieve Certification Success &amp; ensure recognised verification (EPR).<\/h3>\n<h3><strong><a href=\"https:\/\/2wlf6gy5i4l.typeform.com\/flustix\/?_gl=1*oehty3*_gcl_au*NTcwNTgwNzgzLjE3MzIwMTI4MTM.*_ga*MTk3MjM3MTM2OC4xNzAwNjUzOTUy*_ga_RKF8HK739L*MTczMzgyNDY0OC4yNjkuMS4xNzMzODI2NjA4LjE5LjAuMA..\">Connect with flustix\u00a0<\/a>and discover tailored solutions for your business needs.<\/strong><\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row padding_top_multiplier=&#8221;&#8221;][vc_column width=&#8221;2\/3&#8243;]<div class=\"grve-empty-space grve-height-1x\" style=\"\"><\/div>[vc_column_text]<\/p>\n<h5><strong>About flustix<\/strong><\/h5>\n<p>The organisation, founded in Berlin in 2017, offers six distinct flustix seals: The <strong>flustix LESS PLASTICS \u2013 MIN. xx% PLASTIC-FREE<\/strong> seals certify, in collaboration with recognised testing laboratories and accredited certification bodies, the entire product as well as either its packaging or the product itself. Products that refrain from using microplastics are transparently labelled with <strong>the PLASTIC-FREE \u2013 Product Content Microplastic-Free seal<\/strong>. The <strong>flustix RECYCLED \u2013 DIN gepr\u00fcft seal<\/strong> certifies recyclates, semi-finished goods, and products with recycled content, including plastics, metals, and glass. <strong>flustix RECYCLABLE<\/strong> independently communicates the recyclability of packaging. The flustix seals serve as a guide for consumers and thereby support companies in pursuing a sustainability-focused business strategy and ensuring credible sustainability communication.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"grve-empty-space grve-height-1x\" style=\"\"><\/div><div class=\"grve-empty-space grve-height-1x\" style=\"\"><\/div><div class=\"grve-empty-space grve-height-1x\" style=\"\"><\/div><div class=\"grve-element grve-image grve-align-center\" style=\"\">  <div class=\"grve-image-wrapper\"><img loading=\"lazy\" decoding=\"async\" class=\"attachment-full size-full\" alt=\"Dummy Image\" src=\"https:\/\/flustix.com\/wp-content\/plugins\/movedo-extension\/assets\/images\/empty\/full.jpg\" width=\"1024\" height=\"768\">   <\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<h6>Image Credits: Adobe Stock |579236072<\/h6>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row padding_top_multiplier=&#8221;&#8221;][vc_column][vc_column_text] As part of the revision of the flustix certification programmes, the claims have been refined, and essential additional information has been directly integrated into the seals. The new claim, \u201cflustix LESS PLASTICS \u2013 MIN. xx% PLASTIC-FREE\u201d, not only provides licensees with the highest level of security but also ensures future-oriented compliance with recently [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":24091,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[470,502,468],"tags":[],"class_list":["post-24112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-current","category-innovations","category-sustainability-for-businesses"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>flustix Update 2024: Successful Refinement of Claims - FLUSTIX<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flustix.com\/en\/blog\/flustix-update-2024-successful-refinement-of-claims\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"flustix Update 2024: Successful Refinement of Claims - FLUSTIX\" \/>\n<meta property=\"og:description\" content=\"[vc_row padding_top_multiplier=&#8221;&#8221;][vc_column][vc_column_text] As part of the revision of the flustix certification programmes, the claims have been refined, and essential additional information has been directly integrated into the seals. The new claim, \u201cflustix LESS PLASTICS \u2013 MIN. xx% PLASTIC-FREE\u201d, not only provides licensees with the highest level of security but also ensures future-oriented compliance with recently [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flustix.com\/en\/blog\/flustix-update-2024-successful-refinement-of-claims\/\" \/>\n<meta property=\"og:site_name\" content=\"FLUSTIX\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/flustix\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-09T11:00:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-10T11:13:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/flustix.com\/wp-content\/uploads\/2024\/12\/header_less-plastics-claim-flustix-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1012\" \/>\n\t<meta property=\"og:image:height\" content=\"410\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Flustix\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Flustix_siegel\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Flustix\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/flustix.com\\\/en\\\/blog\\\/flustix-update-2024-successful-refinement-of-claims\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/flustix.com\\\/en\\\/blog\\\/flustix-update-2024-successful-refinement-of-claims\\\/\"},\"author\":{\"name\":\"Flustix\",\"@id\":\"https:\\\/\\\/flustix.com\\\/#\\\/schema\\\/person\\\/cbf24897cedbe2f7a2d041fefa583e14\"},\"headline\":\"flustix Update 2024: Successful Refinement of Claims\",\"datePublished\":\"2024-12-09T11:00:47+00:00\",\"dateModified\":\"2024-12-10T11:13:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/flustix.com\\\/en\\\/blog\\\/flustix-update-2024-successful-refinement-of-claims\\\/\"},\"wordCount\":818,\"publisher\":{\"@id\":\"https:\\\/\\\/flustix.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/flustix.com\\\/en\\\/blog\\\/flustix-update-2024-successful-refinement-of-claims\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/flustix.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/header_less-plastics-claim-flustix-3.png\",\"articleSection\":[\"Current\",\"Innovations\",\"Sustainability for businesses\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/flustix.com\\\/en\\\/blog\\\/flustix-update-2024-successful-refinement-of-claims\\\/\",\"url\":\"https:\\\/\\\/flustix.com\\\/en\\\/blog\\\/flustix-update-2024-successful-refinement-of-claims\\\/\",\"name\":\"flustix Update 2024: Successful Refinement of Claims - 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