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Dear flustix Community,
2025 marks a real shift: sustainability is no longer a moral add-on but a measurable economic advantage. With PPWR implementation approaching, EmpCo reshaping communication, and SUPD/GCD gaining precision, companies increasingly realise that scientifically robust, transparent claims deliver both credibility and financial benefit.
flustix has responded with focus and momentum: new international certifications, an expanded global partner network, and smarter tools that simplify internal data and governance. Control Union, PwC, RecycleMe, info.link, Data Hub and Measurlabs now strengthen our platform for the regulatory and economic changes ahead.
Our mission remains unchanged: sustainable materials and full transparency – combined with tangible benefits, from bonuses and tax efficiencies to trustworthy communication that stands up to scrutiny.
This update reflects the progress we’ve made – and the potential that lies ahead.
Enjoy the read, and may you have a reflective end-of-year season and a smooth transition into the new year!
Yours sincerely,
Malte Biss & Team flustix CEO & Founder of flustix
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Global Partners. End-to-End Solutions.
flustix is strengthening its global partner network and expanding international testing and advisory capacities. Companies benefit from faster certifications, financial advantages through deductible recyclates, digital data solutions and strategic PPWR, EmpCo and claiming advisory services across the entire value chain.
flustix RECYCLED. Lower taxes, greater Bonuses!
France will pay high bonuses for recycled content starting in 2026, while Spain is already reducing the tax burden for companies via its plastic tax. The decisive factor: only certified recycled content will be recognised. With flustix RECYCLED, you secure PPWR compliance, financial advantages – and full regulatory certainty.
Leading global Brands choose flustix
The flustix community continues to grow: In 2025, strong brands, international manufacturers and specialized packaging companies are once again joining our movement. They all pursue the same goal: less plastic, more circularity, and credible, secure sustainability communication — fully aligned with EmpCo, the Green Claims Directive, the SUPD and the PPWR requirements.
EmpCo: Greenwashing-Stop comes. Courts already ruling tough.
Europe is restructuring its sustainability claims: EmpCo creates clarity, courts are following suit – and for the first time, real financial benefits emerge for companies with robust evidence. Those who document cleanly today will gain credibility, efficiency and budget advantages tomorrow.
4 Years of SUPD Patchwork. Time for Clarity!
Commentary: The SUPD has reached a point, four years and four months into practical application, where uncertainty is slowing innovation. Now is the moment to refine the directive scientifically – and finally provide Europe with a clear, practical polymer threshold.
Achieve international Certification Success with our End-to-End Solutions.
flustix – Rethink Plastics
The organisation, founded in Berlin in 2017, offers six distinct flustix seals: The flustix LESS PLASTICS – MIN. xx% PLASTIC-FREE seals certify, in collaboration with recognised testing laboratories and accredited certification bodies, the entire product as well as either its packaging or the product itself. Products that refrain from using microplastics are transparently labelled with the PLASTIC-FREE – Product Content Microplastic-Free seal. The flustix RECYCLED trustmark certifies recyclates, semi-finished goods, and products with recycled content, including plastics, metals, and glass. flustix RECYCLABLE independently communicates the recyclability of packaging. The flustix seals serve as a guide for consumers and thereby support companies in pursuing a sustainability-focused business strategy and ensuring credible sustainability communication.
